InstaMall Arrives in Miami Just in Time for the Holidays
A new same-day fashion app brings more than 80 luxury and contemporary labels to Miami shoppers’ doors in as little as an hour.
Miami’s new way to shopMiamians can now get Prada, Louis Vuitton and Reformation delivered as fast as dinner. InstaMall, a new same-day fashion delivery app, went live in Miami in mid-October 2026, making the city the first in the country to get the service.
The timing could not be better. With holiday shopping season ramping up, InstaMall promises to take the parking, crowds and long checkout lines out of gift hunting. Orders from more than 80 luxury and contemporary brands arrive at your door in roughly 60 to 90 minutes.
A boutique-to-doorstep experience
Local store inventory, on-demand delivery and a few useful tools for holiday gifting.
Think of InstaMall as a food delivery app for your wardrobe. The app connects to real-time inventory at brands’ Miami boutiques, so what you see is what’s actually on the shelf nearby. Shoppers add items to their bag, choose delivery or in-store pickup, and track the order live.
InstaMall partners directly with each brand’s local Miami store rather than its head office. The stores keep control of their own stock and pricing.
A shopping assistant that learns your preferences and suggests pieces in real time—handy when you’re stuck on what to buy someone.
Preview how styles look before you order, adding another layer of confidence to shopping from your phone.
Miami’s malls, in your pocket
Illustrative scenes accompany the five shopping destinations currently served.
Miami Design District
A walkable mix of designer boutiques, art and architecture.
Brickell City Centre
A downtown destination where fashion, dining and city life meet.
The Shops at Merrick Park
An open-air setting for luxury and contemporary labels.
Bal Harbour Shops
A landmark for luxury shopping in a lush outdoor setting.
Aventura Mall
A major South Florida shopping destination with a broad brand mix.
A mix of luxury and contemporary
Among the labels available at launch, the lineup spans established luxury houses and modern favorites. The company says more brands will join in the coming weeks and seasons, so the selection may grow before the holidays wrap up.
Luxury
- Louis Vuitton
- Prada
- Balmain
- Bottega Veneta
- John Varvatos
- Coach
Contemporary
- Reformation
- Aritzia
- Ganni
- Cult Gaia
- AllSaints
- Diesel
“If we expect same-day delivery for groceries and takeout, fashion should be no different.”
A launchpad for a national rollout
Founded in March 2025 by CEO Elliot Aboud, InstaMall is built around the idea that local boutiques can make fast fashion delivery possible. Aboud previously helped grow fragrance brands Aroma360 and Hotel Collection to more than 30 U.S. stores and two in Dubai.
Miami was a strategic choice. Its luxury boutiques sit close together, making fast delivery workable. The company plans to use the city as its blueprint for a national rollout.
Holiday shopping, delivered.
InstaMall is free to download. Delivery is currently limited to the Miami area.
Download through the Apple App Store or Google Play, or visit instamall.co.