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Sponsored: Shoma Bay, The Anchor of North Bay Village’s Waterfront Reinvention

There’s a particular kind of Miami real estate story that unfolds slowly, then all at once. For years, North Bay Village, the modest, three-island enclave tucked between Miami Beach and the mainland along the 79th Street Causeway, was best known as a quiet pass-through, a place commuters crossed without stopping. That’s no longer the case. With Shoma Bay rising at 1850 John F. Kennedy Causeway, and a wave of public and private investment reshaping the surrounding blocks, North Bay Village is emerging as one of the more compelling waterfront stories in South Florida.

Shoma Bay itself is the centerpiece. Developed by the Coral Gables based Shoma Group and designed by MSA Architects, the 21-story tower will bring 333 residences to the market, ranging from compact furnished studios to three-bedroom layouts and duplex penthouses, with interiors by Adriana Hoyos. It’s a boutique approach rather than a mega-tower play, and that scale feels intentional, a bet that buyers want resort-caliber amenities (a spa with hammam, golf simulators, a co-working lounge, a rooftop pool deck overlooking Biscayne Bay) without sacrificing the intimacy of a smaller building.

Just as important as what’s inside Shoma Bay is what’s happening around it. The project sits on a 2.8-acre mixed-use footprint anchored by a 36,000-square-foot Publix and rounded out by roughly 6,300 square feet of additional retail, including the much-discussed Shoma Bazaar food hall. For a community that has historically lacked walkable retail, that ground-floor commercial layer is a meaningful shift. Residents will be able to grocery shop, grab dinner, and socialize without leaving the block.

That retail push is part of a larger pattern. North Bay Village officials have pointed to an eventual “Island Walk” concept and additional bayside shops woven into upcoming development, aimed at giving the community the kind of pedestrian-friendly waterfront commerce that neighboring Miami Beach and the MiMo District have long enjoyed. Combined with an estimated $5.5 billion in development projected across the island through 2027, and major players like Continuum Company, S2 Development, Sunbeam Properties, and Horizon Development all active in the market, the village’s retail identity is very much still being written, but Shoma Bay is one of the first projects to actually deliver on it.

Then there’s the soccer complex, arguably the most unusual piece of the puzzle. North Bay Village has partnered with the Argentine Football Association (AFA), the same governing body that oversaw Argentina’s World Cup-winning squad, on a high-performance training center and community park, developed in conjunction with Treasure Island Elementary School. This is already open with training fields, a soccer school field, a recreational trail, green space, and a community center.  There’s even talk of a museum dedicated to Argentine football history. It’s an unusual civic asset for a village of roughly 8,000 residents, but it signals something real: North Bay Village is trying to build an identity, not just add density.

For buyers and investors, the appeal of Shoma Bay is less about the tower in isolation and more about that convergence, new housing stock, real retail infrastructure, and public amenities landing in the same few years, in a location that’s already a short drive from Bal Harbour Shops, South Beach, and downtown Miami. Waterfront markets that go from overlooked to overheated tend to do so right around this stage: when the anchor project breaks ground and the supporting infrastructure starts catching up around it.

Shoma Bay is now fully funded and moving forward with it’s planned promise.  

For a look at incentives and a detailed look at everything Shoma Bay has to offer, contact Belkis Jorge, Berkshire Hathaway Home Services, EWM Realty directly at 305-303-4112 / belkis.jorge@ewm.com.

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